Wednesday, May 04, 14:00 EDT / 19:00 BST
Now Available On-Demand
#MarketingScience
Nanotechnology Marketing:
Communicating about Nanomaterials
Webinar Overview
Examine the four key components that make up an effective communication approach to nanomaterials. The webinar will focus on audience, messaging, content development and future proofing.
Who is this webinar for?
This session is aimed at communication professionals working within nanotechnology organizations.
Duration
1 Hour on Wednesday 04 May, 14:00 EDT / 19:00 BST*
Webinar Introduction
Tracy Gay, Executive Vice President of Marketing for Cerion, will discuss science communication and the challenges that face nanomaterials organizations when sharing complex topic areas. From strategic practices to communication during a time of crisis or misinformation that may create a negative perception of your industry, materials or specialty.
Tracy demonstrates how to break down or simplify your message to be clear whilst also coming across as an authority within the nanomaterials market. This webinar will include two sections.
- Presentation first shown at a recent event: Communicating about nanomaterials: challenges and recommendations
- Extended Live Q&A
This session is aimed at communication professionals working within nanomaterials organizations. Watch a preview of the presentation to the right/below.