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February - June

08:00 (Central) / 09:00 (Eastern) / 14:00 (UK) / 15:00 (Central European)*

Marketing Science Webinar Series 2023

Learn valuable insights and practical strategies for reaching and engaging your customers with our exclusive webinar series for science, engineering & healthcare professionals. Learn from experts & stay ahead of trends.

Save your spot now!

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Marketing Science Webinar Series - Sara
 
*Times differ slightly for the March webinar - 09:00 (Central) / 10:00 (Eastern) / 14:00 (UK) / 15:00 (Central European). All registrants will receive recordings of the webinars if they cannot attend live.
 
Book your place now or discover more about each event by reading below.
 
 
 
 
 
Webinars to Register For
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0 to 1 Million Website Views: a Life Science Success Story Thursday 16th Feb 2023

Overview

This webinar will provide insights into the strategies and tactics used to drive traffic to and engagement on the AZoLifesciences platform, as well as lessons learned along the way.

Attendees will learn from the real-world experiences of the company and gain valuable knowledge on how to grow their own online presence in the life science industry.

Topics covered:

  • Best practices for SEO 
  • Tips for developing a life science content strategy
  • To create content that engages and drives actions
  • Opportunities to share your content on the platform 

08:00 (Central) / 09:00 (Eastern) / 14:00 (UK) / 15:00 (Central European)

Speakers

Emily Henderson

Editor-in-chief

SARA LÓPEZ SEGURA

Graphic Design & Marketing Coordinator

Ben Stibbs-Eaton

Content Marketing Manager

Science on Display: Mastering the Art of Creating Engaging Video, Podcast, and Webinar Content Wednesday 15th March 2023

Overview

Attendees will learn about the latest trends and best practices for creating video, podcast and webinar content that will keep their audience engaged and informed.

The webinar will cover topics such as storytelling, visual design, and audience engagement strategies, with a focus on the unique challenges of communicating science to a diverse audience.

Topics covered: 

  • Mastering the art of creating engaging video
  • What to consider when starting a podcast
  • Creating compelling and engaging webinar content

09:00 (Central) / 10:00 (Eastern) / 14:00 (UK) / 15:00 (Central European)

Speakers

Will Soutter

Creative - Video/Podcast Specialist

SARA LÓPEZ SEGURA

Graphic Design & Marketing Coordinator

Danielle Ellis

Editor/Podcast Host

Expert Guide to Website Auditing: Top 10 Problems & Practical Solutions Thursday 13th April 2023

Overview

The webinar will cover the top 10 problems that are commonly encountered when auditing a website, and will provide actionable advice for fixing these issues.

Whether you're an experienced website developer or a business owner looking to improve your online presence, this webinar will give you the knowledge and tools you need to audit your website effectively and make meaningful improvements to your online presence.

Topics covered:

  • How to run a technical website audit 
  • Common problems encountered when auditing
  • Practical solutions for addressing these issues

08:00 (Central) / 09:00 (Eastern) / 14:00 (UK) / 15:00 (Central European)

Speakers

Eden CARDWELL-LISON

SEO Account Manager

TARYN-JADE HATLEY

SEO & CRO Specialist

ADAM KING

SEO Specialist

Email Marketing Guide: What We Have Learned From Over 250 Million Email Sends Wednesday 17th May 2023

Overview

The presentation will draw on data and experiences from over 250 million email sends to share best practices for crafting effective subject lines, email content, and call-to-action buttons.

Additionally, attendees will learn about common mistakes to avoid and strategies for achieving better results from their email marketing. 

Topics covered:

  • What We Have Learned From Over 250 Million Email Sends
  • Insights and strategies for effective email marketing
  • Tips for keeping up to date with email marketing trends 

08:00 (Central) / 09:00 (Eastern) / 14:00 (UK) / 15:00 (Central European)

Speaker

TORSTEN CHRISTENSEN

Email/Creative/UX Specialist

 

The State of Scientific Purchasing 2023 Thursday 15th June 2023

Overview

The report presents the current state of scientific purchasing and examines the trends that will have an impact on your marketing strategy.

In this live webinar, our team will present the survey results and examine how marketers can utilize them to stay on top of market trends.

Topics covered:

  • The latest buying habits and trends from our market research
  • How trends have changed from previous years
  • How marketers can utilize the research to stay on top of market trends

08:00 (Central) / 09:00 (Eastern) / 14:00 (UK) / 15:00 (Central European)

Speakers

FRANK BARKER

Head of Marketing

SARA LÓPEZ SEGURA

Graphic Design & Marketing Coordinator

REBECCA TURPIN

Marketing Project Manager